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Shopping Centres
Leading Australian shopping centres use Beonic people counting solutions to accurately track how many people visit the shopping centre and to analyse how they move through retail precincts. Beonic also relates visitor traffic to retail sales, giving vital insight into what improves sales conversion rates. Beonic equips managers to increase the turnover per square metre of their shopping centre by optimising visitor traffic flows, eliminating bottlenecks and reviving "dead areas" of the retail precinct.
Solving Old Problems with New Technology
Beonic's people counting systems solve many of the problems that shopping centre managers experience with old people counter technology. These problems include:
- Counters measuring a pram or trolley as a person
- Double-counting legs as people walk past
- Mis-counting due to variable lighting conditions
- Kids flicking their fingers in front of the beams
- Beams obstructed by pot plants or signs
- The inability of infrared counters to determine the direction in which people move.
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